ESC - National Instruments
I spoke with Jamie at National Instruments, booth 1508, about just about the coolest way to distribute show premiums I've ever seen. They're showcasing a new version of LabView for Arm processors. It brings all of that power down to less expensive computing platforms.
I've used a variant of LabView in the Lego Robot system but this is real stuff. It does a great job of combining visual programming with lower level coding, like C.
I got a Twixt.